Japan and the Global Automotive Industry
by Koichi Shimokawa
Published on 2010-06-03 by Cambridge University Press

The Japanese automotive industry enjoyed spectacular success in the 1980s. This was largely due to the so-called 'Lean Production System' - the combination of an efficient production system, an effective supplier system, and a product development system. In the 1990s the industry fell on hard times because of the Japanese asset price bubble and extreme currency appreciation. In this book, eminent industry specialist Koichi Shimokawa draws on his thirty years of research and fieldwork with Japanese and American firms, to show how the Japanese automotive industry has managed to recover from this difficult period. He shows how firms like Toyota were able to transfer Japanese systems to overseas plants and how they have changed in order to compete in increasingly globalized markets. In addition, the book also addresses the two major challenges to the current industry model: the rise of China and the environmental and energy supply situation.

This Book was ranked at 40 by Google Books

Book ID of Japan and the Global Automotive Industry is D90-Q6AEEIoC, Book which was written byKoichi Shimokawahave ETAG "pzLgR/57NRs"

Book which was published by Cambridge University Press since 2010-06-03 have ISBNs, ISBN 13 Code is 9781139489331 and ISBN 10 Code is 113948933X

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